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3 Ways to Sell Your Home in Today’s=20 Market

“JJ” Jones, CRB,PMN=20


This is a good time = to sell –=20 sales in Cape=20 Coral and Fort=20 Myers have doubled over this time last year. = While sales=20 are up the market remains highly competitive, with a record number of = homes for=20 sale.  So how do you = increase your=20 chances of getting your home sold?


1.  Hire a real estate company and = agent with a=20 proven track record of sales in your community and price range.=20

 

Sellstate = Professional Realty=20 ranks in the top ten real estate offices in Lee County,=20 recently voted the Best Real Estate Office in Cape Coral. Listen to their = professional advice=20 and don’t micro-manage your agent; they are experts, trained to = guide and assist=20 you through the process, and sell your home for the best price in the = least=20 amount of time.


2. =20 Price it Right!

 

 Review the Comprehensive Market = Evaluation with your REALTOR®; I recommend that you price at least = 5% below the=20 last comparable sale in the last three months.

As the chart below = shows, the=20 lower the price, the bigger the pool of potential buyers.


 Buyer Interest=20 Guide 


List=20 Price

Interested=20 Buyers

Days=20 on Market

+15%


360=20 days

+10%

270=20 days

Market=20 Value

120=20 days

-10%

90=20 days

-15%

30=20 = days




Don’t = underestimate the carrying=20 costs of keeping your home on the market – the mortgage payment, = the insurance=20 payment, the utilities, the maintenance, the taxes, add up quickly. = Think what=20 that money could be earning invested elsewhere. Pricing your home too = high can=20 be a costly mistake.


3. Show your home off! =


Showcase its best = features – keep=20 the pool sparkling, keep the house tidy, neat, clean, and odor free. = Remove the=20 clutter and the personal touches so the potential buyers can imagine = themselves=20 in the house. Make needed repairs before you start showing the house; a =  house in great condition will = bring a=20 higher offer.

Your REALTOR® = will make=20 recommendations, possibly suggest a professional stager to make your = house show=20 well.

Make it available for = showings=20 and Open Houses; the easier it is to show the better your chances for = more=20 showings and a good offer.


Follow these few = simple steps and=20 you will have a pleasant selling experience.

Contact the = professionals at=20 Sellstate Professional Realty for a confidential interview.

We look forward to = working with=20 you.


“JJ” = Jones has been serving the=20 real estate profession since 1986. She is a member of the Council of = Real Estate=20 Broker Managers, the National Association of REALTORS, the Florida = Association=20 of REALTORS, and is a past President of the REALTOR Association of = Greater Fort=20 Myers and the Beach.


Contact info: jj@sellstateprofessional.com=20 239-878-6583

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